Question 1 of 35
We have an inspiring, documented 3-year goal for the business that goes far beyond just paying the bills or surviving.
😓 Struggling
🌟 World-class
Question 2 of 35
Our current brand identity and positioning look high-value and command premium pricing in the Australian market.
😓 Struggling
🌟 World-class
Question 3 of 35
Our internal workplace culture perfectly matches the values and image we promote externally on our website.
😓 Struggling
🌟 World-class
Question 4 of 35
The business is built to stand on its own feet; it does not rely heavily on the founder's personal brand to function.
😓 Struggling
🌟 World-class
Question 5 of 35
We have a clear, documented succession plan or business exit strategy in place, even if it is years away.
😓 Struggling
🌟 World-class
Question 6 of 35
Every single person on our team can clearly describe our exact ideal client profile and their current pain points.
😓 Struggling
🌟 World-class
Question 7 of 35
We know our exact Customer Acquisition Cost (CAC) and confidently track which marketing channels give us the best return.
😓 Struggling
🌟 World-class
Question 8 of 35
We maintain a highly consistent, valuable content rhythm across our primary social or digital platforms.
😓 Struggling
🌟 World-class
Question 9 of 35
We prioritize building a digital email database that we completely own, rather than relying solely on social media algorithms.
😓 Struggling
🌟 World-class
Question 10 of 35
We regularly audit our local competitors to ensure our unique selling proposition (USP) remains clearly distinct.
😓 Struggling
🌟 World-class
Question 11 of 35
We have a fully documented sales process that ensures every lead gets a flawless, consistent experience.
😓 Struggling
🌟 World-class
Question 12 of 35
Our lead-to-close conversion rate is highly satisfactory and consistently meets our monthly growth targets.
😓 Struggling
🌟 World-class
Question 13 of 35
We utilize a formal 'Discovery' or diagnostic phase to heavily qualify leads before pitching a solution or price.
😓 Struggling
🌟 World-class
Question 14 of 35
Our sales proposals are fully digital, professional, and friction-free for clients to sign online instantly.
😓 Struggling
🌟 World-class
Question 15 of 35
Our client onboarding is beautifully systemised to deliver a massive impression within the first 24 hours of signing.
😓 Struggling
🌟 World-class
Question 16 of 35
The business is completely capable of running smoothly for 4 consecutive weeks without the owner's operational involvement.
😓 Struggling
🌟 World-class
Question 17 of 35
We use a project management tool (e.g., Asana, Monday, ClickUp) exceptionally well to track all active deliverables.
😓 Struggling
🌟 World-class
Question 18 of 35
Our service delivery quality is impeccably consistent, regardless of which team member handles the client.
😓 Struggling
🌟 World-class
Question 19 of 35
We have zero 'Single Points of Failure' — critical operational knowledge trapped inside only one person's head.
😓 Struggling
🌟 World-class
Question 20 of 35
Our current infrastructure and workflows could effortlessly absorb a 20% surge in new volume without breaking.
😓 Struggling
🌟 World-class
Question 21 of 35
Every employee possesses a clear 'Role Scorecard' featuring 3–5 highly measurable, regularly tracked KPIs.
😓 Struggling
🌟 World-class
Question 22 of 35
We are completely confident that our contracts and payroll fully comply with the latest Fair Work Ombudsman regulations and Awards.
😓 Struggling
🌟 World-class
Question 23 of 35
We have a reliable recruitment system that successfully attracts and filters for top-tier 'A-Players.'
😓 Struggling
🌟 World-class
Question 24 of 35
Our team's current morale, enthusiasm, and alignment with the company vision is consistently high.
😓 Struggling
🌟 World-class
Question 25 of 35
The team feels entirely safe to give management 'brutal honesty' regarding internal business problems.
😓 Struggling
🌟 World-class
Question 26 of 35
We know our exact Net Profit Margin and have instant visibility over it for the current and prior quarters.
😓 Struggling
🌟 World-class
Question 27 of 35
Our Business Activity Statements (BAS) and Instalment Activity Statements (IAS) are always lodged and paid on time.
😓 Struggling
🌟 World-class
Question 28 of 35
We are 100% compliant with SuperStream, paying employee superannuation smoothly and on time to avoid penalties.
😓 Struggling
🌟 World-class
Question 29 of 35
We diligently maintain a separate 'Tax Buffer' account where GST and income tax allocations are set aside instantly.
😓 Struggling
🌟 World-class
Question 30 of 35
Our wages-to-revenue ratio and general overheads sit perfectly within a healthy, profitable benchmark for our industry.
😓 Struggling
🌟 World-class
Question 31 of 35
We actively use Generative AI tools (like ChatGPT or Claude) daily to optimise content, admin, or coding workflows.
😓 Struggling
🌟 World-class
Question 32 of 35
Our tech stack is perfectly integrated; we rarely waste time manually copying and pasting data from one system to another.
😓 Struggling
🌟 World-class
Question 33 of 35
We have a robust Cyber Security plan (including Multi-Factor Authentication) that protects client data in line with Australian Privacy Principles.
😓 Struggling
🌟 World-class
Question 34 of 35
We effectively use asynchronous video tools (like Loom) or AI note-takers to cut down on unnecessary meetings.
😓 Struggling
🌟 World-class
Question 35 of 35
We champion a 'Digital First' culture where the team automatically looks to automate a problem before suggesting a new hire.
😓 Struggling
🌟 World-class
